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    <loc>https://www.themediasociety.com/event/navigating-crisis-comms</loc>
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    <lastmod>2026-03-27</lastmod>
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      <image:title>Events - Navigating Crisis Communications - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Events - Navigating Crisis Communications - Simon McCoy Broadcaster and journalist- former BBC presenter. Royal Commentator for ABC, conference moderator and media trainer.</image:title>
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    <loc>https://www.themediasociety.com/event/deborah-turness</loc>
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    <lastmod>2026-03-27</lastmod>
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      <image:title>Events - Deborah Turness - The Future of TV News - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.themediasociety.com/event/mediaatwar</loc>
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    <lastmod>2026-03-25</lastmod>
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      <image:title>Events - Past Event: The Media at War - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.themediasociety.com/event/coming-up-in-2026</loc>
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    <lastmod>2026-03-25</lastmod>
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      <image:title>Events - Coming Up in 2026 - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.themediasociety.com/event/festive-drinks</loc>
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    <lastmod>2026-01-20</lastmod>
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      <image:title>Events - Past Event: Festive Drinks - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.themediasociety.com/event/ai-friend-or-foe</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-11-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/2aa97c99-717f-4bea-8904-36cba06eaff7/AI+and+the+media+Autum+25.jpg</image:loc>
      <image:title>Events - Past Event: AI - Friend or Foe - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/091188c5-af05-4253-9d8c-89369e00a74c/geeta-guru-murthy.jpg</image:loc>
      <image:title>Events - Past Event: AI - Friend or Foe - Our Chair: Geeta Guru-Murthy… BBC TV news presenter, and now doing a Masters on AI Ethics at Cambridge.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/e293cb12-b58b-484e-ab1a-a1eaf18e5c64/7276DEB2-9D2E-42B9-9EDB-F1BD58CBCBCC-e1740062548759.jpg</image:loc>
      <image:title>Events - Past Event: AI - Friend or Foe - Panellist: Graham Lovelace… Editor of the highly successful global 'Charting Gen AI' Substack newsletter.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/fbd04431-478d-449b-99f5-567afea677cc/Rhiannon.jpg</image:loc>
      <image:title>Events - Past Event: AI - Friend or Foe - Panellist: Rhiannon Williams… MIT Technology Review reporter, with a special interest in AI and robotics. Writes the award-winning The Download newsletter.</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/b6d149e0-24db-44a0-b230-ab5b75ade2c3/Nick+Parnes+-+CEO.jpg</image:loc>
      <image:title>Events - Past Event: AI - Friend or Foe - Panellist: Nick Parnes… Nick is the CEO of the company responsible for Channel 4’s Dispatches documentary which deployed an AI presenter to investigate workplace automation, sparking debate about job replacement, trust and cost.</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.themediasociety.com/event/the-future-of-journalism</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-11-23</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/1758391063826-ARA6KS057LM6AAM354AV/Durham+future+journalism.jpg</image:loc>
      <image:title>Events - Past Event: The Future of Journalism - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/2e5b4580-7877-4443-b394-ec8748de1f0d/nigel-dacrelr.jpg</image:loc>
      <image:title>Events - Past Event: The Future of Journalism</image:title>
      <image:caption>Chaired by Nigel Dacre The President of the Media Society, and former Editor of ITV News.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Events - Past Event: The Future of Journalism</image:title>
      <image:caption>Panelist: Lucy Watson Lucy is an ITV News correspondent and newscaster. She has been China Correspondent, reporting on some of the biggest stories in the region, including the Hong Kong protests and from inside North Korea. Before that she was US Correspondent for ITV Daybreak, and a reporter for ITV Central. She grew up in the Wirral, attended Manchester University, and has a postgraduate diploma in Journalism from the University of Lancashire.</image:caption>
    </image:image>
    <image:image>
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      <image:title>Events - Past Event: The Future of Journalism</image:title>
      <image:caption>Panelist: Sebastian Payne The Times Leader Writer and Columnist, and an alumni of Durham University. Before The Times, Sebastian was Whitehall Editor at the Financial Times, Online Editor and Digital Managing Editor at the Spectator, a National Politics reporter at the Washington Post and a Data reporter for the Telegraph Media Group. He grew up in Gateshead, and has a Computer Science degree from Durham University and an MA in Investigative Journalism from London's City University. While at Durham he was media editor of the Palatinate and manager of Purple Radio.</image:caption>
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  <url>
    <loc>https://www.themediasociety.com/event/migration-and-the-media-fear-facts-and-the-stories-we-tell-w22nl</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-31</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/0736ec68-cc4d-4aef-ab15-481d08b46ec8/Hewlett+RTS+Oct+25+new.jpg</image:loc>
      <image:title>Events - Past Event: Matt Frei’s Lecture - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.themediasociety.com/event/gaza-and-journalism</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-31</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/b81ba8e5-6fe4-4575-ab00-8eace26394d7/Gaza+Update+1+Oct.jpg</image:loc>
      <image:title>Events - Past Event: British Media and the Gaza Conflict - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.themediasociety.com/event/migration-and-the-media-fear-facts-and-the-stories-we-tell</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-01</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/66216228-cd85-497e-9a00-e6f45fe45877/Migration+Event+copy.jpg</image:loc>
      <image:title>Events - Past Event: Migration and the Media - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.themediasociety.com/event/event-four-p4cr2-fhd9c</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/b9baa719-3e07-4b34-a1c5-f6ea164b94ac/Climate+2025+New+May+Update.png</image:loc>
      <image:title>Events - Past Event: Media and Climate Change</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/08574574-5732-4f09-a01b-b9b6fd011eeb/Sue+Saville+New.jpg</image:loc>
      <image:title>Events - Past Event: Media and Climate Change - Our Panel Chair - Sue Saville</image:title>
      <image:caption>Sue is a highly-experienced TV news journalist with a specialism in medical news. She was Medical Correspondent at ITV News for many years and now freelances for national news, alongside chairing conferences, hosting awards events, running media and PR training and making corporate films.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/0e6ff5f3-317a-4ba3-b159-efd41a6ff0ac/Giles-Trendle-.jpg</image:loc>
      <image:title>Events - Past Event: Media and Climate Change</image:title>
      <image:caption>Giles Trendle  Giles is a former Managing Director Al-Jazeera and Co-Chair of Covering Climate Now, an alliance of international media collaborating to improve climate coverage.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/7f293e5d-3be4-4af9-a551-b2162752c11c/Graihagh+Jackson.jpg</image:loc>
      <image:title>Events - Past Event: Media and Climate Change</image:title>
      <image:caption>Graihagh Jackson  Graihagh Presenter of The Climate Question, BBC World Service. She specialises in climate change, science and nature connection - and has worked for the BBC, the Guardian, the Economist, Imperial College and Cambridge University.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/6c62d8c5-32f3-412a-ba2a-1487f02d0ab5/simon-evans.jpg</image:loc>
      <image:title>Events - Past Event: Media and Climate Change</image:title>
      <image:caption>Simon Evans Simon is the Senior Policy Editor at Carbon Brief, a UK-based website monitoring the latest developments in climate science, energy policy and media coverage.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.themediasociety.com/event/event-one-fhptm-jpskx</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/901043e9-0428-4688-9297-7f8b316bb5c5/Newletters+Event+April.png</image:loc>
      <image:title>Events - Past event: Substack and Newsletters</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/f8d6dbda-382d-4a52-9db4-eadbfc274c6e/1-Stephen-Bush-political-editor-of-The-New-Statesman.jpg</image:loc>
      <image:title>Events - Past event: Substack and Newsletters</image:title>
      <image:caption>Stephen Bush One of the most influential newsletter writers in the UK, writes the Financial Times Inside Politics newsletter. He previously worked for the i newspaper, the New Statesman, and the Daily Telegraph. At each, he helped build hugely successful newsletter brands and became a must-read for those in Westminster and beyond.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/9d145c08-acb3-4bc2-94d7-cb17d029e415/Doomberg+Event+inage.jpg</image:loc>
      <image:title>Events - Past event: Substack and Newsletters - Doomberg</image:title>
      <image:caption>A finance newsletter published on Substack by a group of entrepreneurs. It has grown to become one of the most widely read finance newsletters, and one of the highest revenue-generating publications on the platform. They do not reveal their names, so one of the team appeared behind an image of their trademark logo.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/bc2105e1-b6a1-471d-b6a7-4c2fc4bd26a6/Charlotte-Tobbitt+TMS.jpg</image:loc>
      <image:title>Events - Past event: Substack and Newsletters</image:title>
      <image:caption>Charlotte Tobitt The highly respected UK Editor at the Press Gazette, who has written extensively about the newsletter business. The Press Gazette have their own Substack newsletter, as well as their main website.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.themediasociety.com/event/event-four-p4cr2</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-10-31</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/9769aa7f-0823-4d76-bd2f-66e4c43aea37/The+Future++of+x.png</image:loc>
      <image:title>Events - Past Event: The Future of X</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/666830d7-41e0-4c9a-96a1-0dcca789c94e/Sophie+Long.jpeg</image:loc>
      <image:title>Events - Past Event: The Future of X - Our Chair: Sophie Long</image:title>
      <image:caption>Former BBC News presenter and former BBC LA correspondent.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/7efe1c41-dab9-49cf-b4f3-ef5b63ab0bf9/carl-miller-2.jpg</image:loc>
      <image:title>Events - Past Event: The Future of X - Panellist: Carl Miller</image:title>
      <image:caption>Carl is a Fellow and co-founder of the Centre for the Analysis of Social Media (CASM) at Demos. He is an expert on social media, a high-profile speaker, and author of 'The Death of the Gods: The New Global Power Grab'. The book is an examination of the new centres of power and control in the twenty-first century (published by Penguin Random House).</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/21f92605-1a4a-4200-8dd7-28c70552b256/Madeleine+Sugden.jpg</image:loc>
      <image:title>Events - Past Event: The Future of X - Panellist: Madeleine Sugden</image:title>
      <image:caption>Madeleine is a digital content specialist with over 20 years of experience in charity communications. She delivers training, research and advice to help charities improve their digital skills, strategies, processes and output. She has recently written about X and Bluesky.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/23e4e362-91bc-4599-8536-e834140f8f13/Ian+Dunt.jpg</image:loc>
      <image:title>Events - Past Event: The Future of X - Panellist: Ian Dunt</image:title>
      <image:caption>Ian is a British author, political journalist and broadcaster. He currently writes a columnist for the i Paper. He was previously Editor of politics.co.uk. He is the author of a series of books on politics, including ‘How Westminster Works - and Why it Doesn’t’. His podcast Origin Story has just left X, and Ian has written about Elon Musk and social media.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.themediasociety.com/event/event-one-fhptm</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2025-09-21</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/ff841830-0a43-4587-9eb8-2019b1c0c84e/Trump+v+The+Media+Event+Graphic.jpg</image:loc>
      <image:title>Events - Past Event: Trump v the Media - TRUMP V THE MEDIA 25 March 2025</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/8d3680b6-ee15-4f69-b442-959b93720c6d/ritula-shah.png</image:loc>
      <image:title>Events - Past Event: Trump v the Media - Guest Chair</image:title>
      <image:caption>Ritula Shah Ritula Shah Former presenter ‘The World Tonight’, BBC Radio 4</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/f1702094-c08d-45db-be45-55e08473b2b9/robert_moore.jpg</image:loc>
      <image:title>Events - Past Event: Trump v the Media - Panellist</image:title>
      <image:caption>Robert Moore ITV News Correspondent and presenter of ‘Storming the Capitol: The Inside Story’</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/37bbe6a6-b6a3-469d-ad7a-ef929e80367b/claire-atkinson.jpg</image:loc>
      <image:title>Events - Past Event: Trump v the Media - Panellist</image:title>
      <image:caption>Claire Atkinson Host of The Media Mix newsletter and podcast</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/fa9e1a16-cd79-402f-9d7e-9521d91c17bf/Margaret+Sullivan.jpg</image:loc>
      <image:title>Events - Past Event: Trump v the Media - Panellist</image:title>
      <image:caption>Margaret Sullivan Guardian US Columnist and Executive Director for the Craig Newmark Center for Journalism Ethics at the Columbia Journalism School</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.themediasociety.com/news</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2026-01-23</lastmod>
  </url>
  <url>
    <loc>https://www.themediasociety.com/news/the-2026-new-year-media-society-newsletter</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-23</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/65027a2fa42b2b4b0255fc7c/dea23898-35c8-4fff-b519-8ad832e0ed29/Presentation1.jpg</image:loc>
      <image:title>News - Looking ahead to 2026 with the Media Society's new Substack Newsletter - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  </url>
  <url>
    <loc>https://www.themediasociety.com/news/zcx2d3hmff4asalsaj1ur40cctel0q</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-01-12</lastmod>
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      <image:title>News - October Gallery: our 2025 Festive Drinks</image:title>
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